OVERVIEW
Designed a cohesive Instagram grid for a sustainable brand, aimed at communicating key messages while maintaining a consistent and visually engaging social media presence. The content balances promotional, informational, and brand-focused posts to support audience engagement.
Designed a cohesive Instagram grid for a sustainable brand, aimed at communicating key messages while maintaining a consistent and visually engaging social media presence. The content balances promotional, informational, and brand-focused posts to support audience engagement.
APPROACH
The design focuses on creating a clean and harmonious visual system through consistent use of color, typography, and layout. A structured grid was developed to ensure visual continuity across posts, while maintaining flexibility for different content types. The overall style reflects the brand’s sustainable values through a minimal and approachable aesthetic
The design focuses on creating a clean and harmonious visual system through consistent use of color, typography, and layout. A structured grid was developed to ensure visual continuity across posts, while maintaining flexibility for different content types. The overall style reflects the brand’s sustainable values through a minimal and approachable aesthetic
The project aimed to design a visually cohesive and engaging Instagram grid that reflects the Sustainable company’s brand identity. I personally designed every element for the post images, such as typography, illustrations, infographics, and icons.
While sticking to the brand's colors and fonts, I focused on mixing various types of content and organizing the content layout in a visually appealing way that would resonate with the target audience.
While sticking to the brand's colors and fonts, I focused on mixing various types of content and organizing the content layout in a visually appealing way that would resonate with the target audience.
